Still thriving on the foundations set by Di Marco, Bottega Veneta has carved a distinctive niche for itself, boasting an ever-growing clientele that will happily part with £5,000 to get their hands on Bottega Veneta’s most exclusive handbags. In June 2016, having exited Gucci in 2014, Di Marco joined the board of Dolce and Gabbana and in September 2018 became chairman of luxury shoe brand Golden Goose.
Although Gucci is a truly international company, we are a Florentine success story,” said Di Marco in an interview. The BoF 500 is the definitive professional index of the people shaping the $2.4 trillion fashion industry, hand-selected by the editors of The Business of Fashion, based on hundreds of nominations received from current BoF 500 members, extensive data analysis and research. To celebrate, a list of events have been rolled out throughout the year, one of which was the launch of the Gucci Museum (Gucci Museo) in the label’s hometown. Patrizio di Marco previously held the joint roles of Gucci president, chairman and chief executive becoming one of the fashion industry’s most respected and congenial executives.
The appointment of the designer – whose talent is signified by a refined sensibility but lacks the cool factor of his predecessor Giles Deacon – highlights the level of maturity and intuition Di Marco possesses. n Showcased within the imposing medieval palazzo is a wide range of pieces that tell the story of the fashion house, from its humble beginnings in 1921 – when founder Guccio Gucci launched a leather goods company and a small luggage store – to its modern incarnation as a mega luxury brand with few rivals.“The museum is an homage to the city. Prada and Louis Vuitton both form part of the Italian maestro’s impressive CV.
We don’t need 75 variations of the same handbag. Di Marco’s approach is anything but regimented, and Giannini seems to have been given pretty much free rein.“She’s made beautiful products from the beginning,” said Di Marco in 2009, which marked the beginning of his tenure.
Di Marco’s awareness that Maier’s elegant and refined aesthetic would correspond with the values and, more importantly, the potential customers of one of fashion’s most discreet brands, demonstrates his understanding and sensitivity to the nuances of luxury consumer behaviour patterns.
Bizzarri CEO Terremoto ai piani alti di Gucci. Since most luxury CEOs in the fashion biz prioritise commercial viability above all, it’s not unusual that conflicts arise between chief executives and their creative teams, who ardently fight their corner to maintain their vision. Per – Eleonora Micheli. Patrizio Di Marco is an unusual man, at least if compared to fellow fashion executives. Career. One of the most important stepping stones that helped him reach the top was his tenure at BottegaVeneta, for which he served as CEO before joining Gucci. Patrizio Di Marco is Former Chairman/CEO at Kering Holland NV. Patrizio di Marco, 51, was appointed Gucci’s president and CEO in January 2009 having originally joined Gucci Group in 2001 as president and CEO of Bottega Veneta. Patrizio di Marco previously held the joint roles of Gucci president, chairman and chief executive becoming one of the fashion industry’s most respected and congenial executives. Il manager, secondo quanto risulta a Radiocor Plus, ha debuttato nei giorni scorsi nel board della casa di moda. Education. Patrizio Di Marco is an unusual man, at least if compared to fellow fashion executives.
Di Marco’s efforts at the prestigious house – which, just like Gucci, forms part of the PPR (Pinault-Printemps-Redoute) stable – saw the company’s revenues grow tenfold.Part of his strategy was to bring in a new creative director, Thomas Maier. Di Marco’s approach to the house, which was beset with brand identity and financial problems, was to run it as “a start-up. Gucci’s Creative Director Frida Giannini doesn’t belong to that unfortunate camp of designers. Di Marco’s comprehensive 20-year career has yielded an extensive knowledge of and unique sensibility for the luxury marketplace.
In June 2016, having exited Gucci in 2014, Di Marco joined the board of Dolce and Gabbana and in September 2018 became chairman of luxury shoe brand Golden Goose.Di Marco, the Italian-born son of a policeman, believes his “whole career has been based on either starting something from scratch, or fixing things." Two or three are enough.
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